Athleta
OVERVIEW
I led Athleta’s in-house print design team for over a year, contributing to campaign stories and guiding imagery selection, layouts, and seasonal design themes. I also provided art direction on set to enhance their studio photography.
SCOPE OF WORK
Design Director for printed collateral such as catalogs, ads, and promotional collateral. Art Director on set for studio photography and supporting lifestyle shots.
design direction, art direction for studio photography
Athleta Holiday Gift Guide
Athleta Holiday Mailer
Athleta Winter Catalog
Athleta Spring Catalog
Athleta Summer Catalog
Athleta Swim Catalog
Athleta Print Ads
Athleta Summer Mailer
Athleta Holiday Gift Mailer
